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Director of Content Marketing & SEO at ShopPad Inc.

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Job Overview

  • Date Posted
    June 6, 2024
  • Expiration date
    --
  • Industry
    Management
  • Qualification
    Professional Certificate, Bachelor Degree (B.Sc.)
  • Career Level
    Mid, Senior

Job Description

What You’ll Get To Do

Develop and execute a comprehensive content marketing strategy to drive long-tail organic traffic.
Create compelling, SEO-friendly content tailored to ecommerce operators.
Optimize conversion rates across all channels, including our main website and Shopify App Store.
Experiment with video marketing initiatives and engage with online communities to boost brand presence.
Mentor and grow a high-performing marketing team aligned with MESA’s strategic goals.
Set goals for the department and attend weekly leadership team meetings.
Travel to the Bay Area four times a year for leadership planning sessions.

Requirements

5+ years of experience in content marketing and SEO
Proven track record of developing and implementing successful content strategies
Strong knowledge of SEO best practices and on-page optimization techniques
Experience with keyword research and SEO tools
Excellent writing and editing skills
Proficiency in Google Analytics
Ability to work independently and manage multiple projects
Experience in the e-commerce industry is a plus