Media Buyer (Meta Ads) at Mindful Souls

Job Description

Your responsibilities will include:

Launch, analyse and optimise Meta ads campaigns ensuring they align with our broader marketing strategies to achieve business objectives for different brands like TJC, IW, Rachel Galley and Tamsy.
Manage varied budgets while meeting specified CPA/ROAS targets for distinct product categories.
Utilise analytical tools to produce performance reports and provide recommendations for improvements.
Look for cost-effective ways to reach the defined target audience.
Work closely with content and marketing teams by giving insights and suggestions to shape new campaigns.
Must-haves:

At least 2 years of experience effectively managing and optimising Meta Ads campaigns within a global e-commerce environment.
Proven track record of significant achievements in driving substantial traffic and conversions across Meta platforms.
Advanced proficiency in analytics, interpreting data, and adapting strategies based on data insights.
Demonstrated capability to work independently, making sound decisions autonomously while fostering collaboration within team-oriented projects.
Commitment to continuous self-improvement, staying updated on the latest developments in digital marketing trends, and associated technologies.

What we’ll appreciate:

Commercial experience with other ads platforms (Tiktok, Pinterest, etc.).
Portfolio of case studies showcasing your projects and performance.