SEO Copywriter I at Cars.com

Job Description

Write a high volume of high-quality, organic search-optimized web content per month, adhering to strict quality guidelines within time requirements

Manage client production schedules independently to meet tight internal deadlines

Perform competitor and keyword research in order to write top-placing content

Collaborate with SEO Specialists and Managed Service Specialists to create content that meets client goals

Flawlessly edit content created by yourself and others

Work within website platforms to publish content

Follow and understand brand-specific compliance requirements

Contribute actively to department and company goals

Understand and implement SEO best practices in content production

Requirements (within 3 months of employment):

Active interest in organic search, search engines, and digital marketing and drive to stay abreast of industry news and updates

“Always learning” attitude, driven by the desire to continuously gain knowledge and improve skills

Ability to comfortably and successfully manage heavy client loads ( 7-9 pieces a day on average)

Ability to complete all required tasks within outlined time requirements and by required due dates each month

Willingness to work overtime as needed to complete client work on schedule

Critical thinking and reasoning skills; the ability to take learned concepts and apply them appropriately to unique situations in order to arrive at the most logical plan of action

Willingness to identify problems or issues and raise them to leadership, as well as present possible solutions

Adaptability; willingness to accept and embrace changing processes, gray areas, and new ideas with ease and enthusiasm

Exceptional written and verbal communication

Detail-oriented, especially as it relates to QCing and editing your own work

Proficient with Google Docs/Google Sheets

Ability to perform and apply findings of competitor research using SEMRush and Google

Demonstrated understanding of SEO fundamentals

What Determines Success as an SEO Copywriter?

Ability to independently set and meet daily writing goals to meet deadlines.

Consistently meeting deadlines, within time requirements with quality work product and correct application of SEO principles

High Levels of Engagement with Team, Department and Company.

Has a positive attitude in the face of challenges and changes.

Organic KPIs Trends

Organic KPIs month to month and year to year are expected to trend positively